Further Growth for Greyhound Racing UK in July
Greyhound Racing UK saw further momentum in July, building on its explosive first half of the year with record-breaking engagement across all its platforms. With more than 2 million views, 4,577 new followers, and rising brand influence across greyhound news, homing, and entertainment, the team continues to deliver at scale for the greyhound racing UK industry.
Further Growth for Greyhound Racing UK
Greyhound Racing UK continued their rapid rise in July with another significant increase in engagement, followers, and brand reach.
After reporting impressive numbers from March to June—including 30,000 new followers and 10.3 million views and visits—the platform grew even further in July.
Between July 1 and July 31, total activity included:
4,577 new followers
1,326 posts and articles
Over 2 million views and visits
46,606 reactions
4,026 shares
3,212 comments
Cumulative Growth Since Launch
Officially launched in March 2025, Greyhound Racing UK now boasts:
34,289 total followers
Over 13 million impressions
6,675 total posts
185,155 reactions
19,952 shares
13,195 comments
These are unprecedented digital numbers for the greyhound racing UK sector, demonstrating the impact of the brand’s focused strategy to reach wider audiences through social media and digital content.
Platform Highlights in July
- Greyhound Homing UK
The newly launched multi-agency homing platform—Greyhound Homing UK—performed especially well in July:
2,412 new followers
607,352 post impressions
Launched in June 2025, it’s the first platform to unify greyhounds available from dozens of homing centres across the UK, offering user filters and one-click contact to homing centres.
- Barking Mad Betting
Another growing brand under the umbrella:
1,395 new followers
558,646 impressions
Known for light-hearted and sharp greyhound betting content, it continues to grow rapidly.
- Gone To The Dogs – live!
The live greyhound show on YouTube continues to attract strong audiences, with nearly 11,000 viewers tuning into recent editions from Newcastle (July 24) and Hove (August 2).
Content Partnerships & Expansion
Greyhound News UK, the editorial arm of Greyhound Racing UK, now provides:
Daily tips and previews for Sporting Life
Weekly content for the Daily Sport newspaper
Further content partnerships are expected to be announced in the coming weeks, extending the brand’s reach even further into mainstream greyhound news and betting coverage.
Built to Grow – With Purpose
Just over a year since its creation, Greyhound Racing UK—founded by Mike Davis as a not-for-profit platform—has established itself as a leading voice in promotion, digital media, and advocacy for the sport and greyhound homing.
“These results show that there’s a real appetite to engage with greyhound content when it's done with passion, quality and strategy,” said a spokesperson. “We’re just getting started.”
Adding to their recent link up with www.sportinglife.com to provide daily tipping previews, Greyhounds News UK are also now providing content for the Daily Sport newspaper and further partnerships are expected to be announced soon.
Greyhound Racing UK continues to make huge strides forward and they are clearly building on their initial success.
